Privacy Policy & GDPR Statement

What information Polecat collect, how we use it plus our GDPR statement.

Polecat Privacy Policy

At Polecat, we know that you care about how your personal information is used and shared, and that is why we are committed to respecting your privacy and to helping protect the security of your information. In this Privacy Policy, we describe the information that we collect about you through our website ( and products (, and how we use and disclose that information.

By visiting our website, or using any of our services available on our website or products, you agree that your information will be handled as described in this Policy. If you purchase our Products, your use of those Products also will be governed by the terms of your license agreement, and any associated contractual terms. If there is any conflict between that policy and this one, the terms of that policy will govern.

What information do we collect about you and why?

We collect information about you directly from you, automatically through your use of our website and products, and through third parties services integrated into our website and products, such as Intercom and Google Analytics.

Information we collect directly from you

We collect information from you when you request information from us or otherwise interact with our Site and our services. This is always under your control and at your discretion. The type of information that we collect from you depends on your particular interaction with our Site and we will be clear on the purpose for which the data is being collected and the period for which it will be retained. We may collect, with your explicit permission but without limitation, your name, address, and email address, and any other information that you choose to provide to us.

Information we collect automatically

We and our third party service providers automatically collect information about you through the use of cookies and other tracking technologies (collectively, “cookies”).

We may collect, process and use the following information about you:

  • Details of your visits to our Site including, but not limited to, traffic data, location data, weblogs and other communication data, search activities as well as the page, content, software or resources that you access
  • Your IP address, web addresses of the sites you arrive from and go to next and information about your connection, including your device’s browser, operating system, platform type and Internet connection speed. We use this information for operational and performance measurement purposes and to personalise certain contents of the Site to provide you a richer experience.

Our site and products respect browser requests not to be tracked. You may adjust your browser settings so as not to accept cookies.

How we use your information

Polecat is constantly seeking to better understand our users and their needs, and build products and services to better support these. \ We use your information, including your personal information, for the following purposes:

  • To provide our website and products to you, to facilitate features on our website and products, to communicate with you about your use of our website and products, to respond to your inquiries, to manage your account, to send you information that you have requested, and for other customer service purposes.
  • For marketing and advertising purposes. For example, as permitted by applicable law, we may occasionally contact you by e-mail, postal mail, or telephone to provide you with information about goods or services that might be of interest to you.
  • To tailor the content and information that we may send or display to you, to offer location customization, and personalized help and instructions, and to otherwise personalize your experiences while using our website and products.
  • To better understand how users access and use our website and products, both on an aggregated and individualised basis, in order to improve our customer experience and respond to user desires and preferences, and for other research and analytical purposes.

When we disclose your information

We do not share your personal information with third parties without your explicit consent. GDPR regulations, and Polecat commitment to privacy requires that you stay in control of how your information is handled. We respect your right to access the data that we hold about you and will accommodate any requests to rectify or erase our records. Circumstances under which we may request permission to share your data include:

  • Business transfers. If we are acquired by or merged with another company, if substantially all of our assets are transferred to another company, or as part of a bankruptcy proceeding, we may transfer the information we have collected from you to the other company. We also may transfer our rights under any customer agreement we have with you.
  • In response to legal process. We also may disclose the information we collect from you in order to comply with the law, a judicial proceeding, court order, or other legal process, such as in response to a court order or a subpoena.
  • To protect us and others. We also may disclose the information we collect from you where we believe it is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety of any person, violations of our Terms of Use or this Policy, or as evidence in litigation in which we are involved.
  • Aggregate and de-identified information. We may share aggregate or de-identified information about users with third parties for marketing, advertising, research or similar purposes.
  • Legal purposes. To enforce our Terms of Use; for example, to protect the security of our Site, as required by law or when we believe that disclosure is necessary to protect our rights.


You should be aware that the transmission of information via the Internet is not completely secure. We cannot guarantee the security of the data transmitted to our Site—transmission is at your own risk. Once we have received your information, we have implemented security procedures and features to prevent unauthorized access. You should take steps to protect against unauthorized access to your password, phone, and computer by, among other things, signing off after using a shared computer, choosing a robust password that nobody else knows or can easily guess, and keeping your log-in and password private. If you become concerned that your password details may have become compromised you should change your password immediately.

In the unfortunate event that we experience a data breach, we will contact you within 72 hours of us becoming aware of the breach with the details of the data loss. If you suspect a data breach has occurred please contact us by emailing


Our Site and product contains links to publicly available content on 3rd party websites. If you follow a link to any of these websites, please note that these will have their own privacy policies and that we do not accept any responsibility or liability for their policies. Please check their policies before you submit any personal data. Any subsequent changes to our privacy policy will be posted on this page.

Reviewing and changing your personal information

Please contact Polecat via email to: if you would like your personal information removed from our systems.

Third-Party Data Processors:

Google Analytics:

We use Google Analytics, a web analytics service provided by Google LLC (“Google”), to analyze the use of our website and products. Google Analytics uses cookies to collect and process data about your use of the website and products, including your IP address, web addresses of the sites you arrive from and go to next, and

information about your connection, such as your device’s browser, operating system, platform type, and Internet connection speed. This information is used for operational and performance measurement purposes, and to provide you with a personalized experience.

Google may also collect information about your use of other websites and services, and may use the data collected to contextualize and personalize the ads of its own advertising network. For more information on how Google Analytics collects and processes data, please see Google's Privacy Policy: Google Privacy & Terms.


We use Intercom, a customer communication platform provided by Intercom Inc., to communicate with our users and provide customer support. When you interact with our website or products, Intercom may collect personal data such as your name, email address, and any other information you choose to provide during your interaction. Intercom may also collect data about your usage of our website and products to help us improve our services and provide personalized support.

Intercom may process personal data on behalf of Polecat Intelligence Ltd. in accordance with our instructions and as described in our Data Processing Agreement with Intercom. For more information on how Intercom collects and processes data, please see Intercom's Privacy Policy: Intercom Privacy.

Data Processing Agreements:

Polecat Intelligence Ltd. has entered into Data Processing Agreements (DPAs) with Google LLC and Intercom Inc. to ensure that any personal data collected and processed by these third-party service providers is handled in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR). These DPAs outline the terms and conditions under which personal data may be processed, including provisions for data security, confidentiality, and the rights of data subjects.

If you have any questions or concerns about how Google Analytics or Intercom handle your personal data, or if you would like to exercise your data subject rights, please contact us at

Transfer of Personal Data Outside the EU/EEA:

Legal Mechanisms for Data Transfer:

Polecat Intelligence Ltd. may transfer personal data collected from users located in the European Union (EU) or European Economic Area (EEA) to recipients located outside the EU/EEA, including to countries that may not provide an adequate level of data protection as determined by the European Commission.

To ensure that such transfers are made in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR), Polecat Intelligence Ltd. relies on legal mechanisms such as:

1. Standard Contractual Clauses (SCCs): Polecat Intelligence Ltd. may use Standard Contractual Clauses approved by the European Commission or other relevant data protection authorities as a legal mechanism for transferring personal data to recipients outside the EU/EEA. These clauses impose data protection obligations on the recipient and provide safeguards for the protection of personal data.

2. Binding Corporate Rules (BCRs): Polecat Intelligence Ltd. may rely on Binding Corporate Rules, which are internal policies and procedures governing the transfer of personal data within multinational organizations. BCRs must be approved by the relevant data protection authorities and provide adequate safeguards for the protection of personal data transferred outside the EU/EEA.

3. Other Appropriate Safeguards: In addition to SCCs and BCRs, Polecat Intelligence Ltd. may implement other appropriate safeguards to ensure the protection of personal data transferred outside the EU/EEA. These safeguards may include encryption, pseudonymization, or other technical and organizational measures designed to protect the security and confidentiality of personal data.

User Consent and Rights:

By using our website and products, you consent to the transfer of your personal data outside the EU/EEA in accordance with the legal mechanisms described above. If you have any questions or concerns about the transfer of your personal data or would like to exercise your data subject rights, please contact us at

Changes to Data Transfer Mechanisms:

Polecat Intelligence Ltd. reserves the right to update or modify the legal mechanisms used to ensure an adequate level of protection for the transfer of personal data outside the EU/EEA in accordance with changes in applicable data protection laws. Any updates or modifications to these mechanisms will be reflected in this Privacy Policy.

GDPR Statement

The General Data Protection Regulation is effective starting 25 May 2018 (GDPR). The GDPR aims to strengthen the security and protection of personal data in the EU and will replace the European Privacy Directive and national legislations accordingly.

Polecat welcomes the arrival of the GDPR. The success of our company builds on the trust that our employees, customers and other stakeholders have in our ability to deliver premier quality insights and services from the analysis of public domain data. This includes our ability to apply a high level of data protection and security in relation to any personal data that our employees, customers and third parties entrust to us.

At Polecat we consider it not just our duty to comply with national and international data protection regulations, but also to do this by applying the same standards, processes and procedures throughout our Polecat footprint. This allows us to deliver the transparency, predictability and consistency that our stakeholders expect from us.

Data controller and contact information

If you have any questions about this privacy statement or how and why we process personal data, please contact us at:

Data Protection Officer \ Newminster House \ 27-29 Baldwin Street \ Bristol \ BS1 1LT \ United Kingdom